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When building your website, choose wisely your color scheme

Posted in church website design by magictemplate on the June 21st, 2007

Depending on your site destination, you should choose your color scheme very wisely! Color scheme of your site is one of those things that influences the overall look of your site. Colors have well known meanings and transmit emotions to people. The emotion that a color transmits must be very well considered when using it. For ex, if you want to transmit the feeling of tranquility, softness, quietness, use a baby blue that won’t stress the visitors. They will all get the feeling of tranquility and security. You could match this baby blue with a soft green in order to freshen up your site. Baby blue - light green is a very used color combination that contribute to the success of a web site.

Also blue stands for security, honesty, so you may use it if you want to transmit this to your visitors. Blue is good, blue is the color that we should consider for a nice and honest website. People trust blue!

Well, if you want to transmit something else, like strength, power, tradition, use a combination of red, black and brown, you know the lawyers sites?Well, that’s the feeling! Dark red and black plus some brown gives you the power and the strength.. Using this color scheme you will not say we are fresh, we are easy to communicate but you will say we are powerful, we are strong, we mean business, don’t mess with us. Hire us to win in business! We mean business!Dark red and black!

Pink, orange, yellow, strong blue, green means girly and  sites for teen! Hit me with a pink and match a pink bag and a dress and you get a girly site!!! Use a green button, a pink one, an orange one and you get your teen site! They feel good, teens feel happy, teens feel fresh! Don’t press them with strong colors, no way! Match their feelings! Use happy colors!

Green, well, there is not much to say about green than that it’s a color that have a good impact on your eyes, it rest your eyes, really, green is one of the best colors to use for a background, just be careful what green you choose. The bad point? Well, green is the color of money, think poker, think money, it is like a double edge sword in a way!

The most secure color scheme for a website is the classical black on white! Easy to read, easy to understand. Just don’t have it the other way! Don’t use white on black, this would be a baaaad choice! This is also true for any color scheme: light text on dark background is not a good choice. Period. People won’t read easily what you write. And if you want to convince somebody about something, please reconsider using white on black! People will be busy to read instead of getting the message!

As a short closing be careful what colors you chose since it may transmit other feelings to your users than what you intended to transmit in the first place!

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